About Us

Our Story: From Science to Solutions

Project Loci was founded on the belief that a well-trained workforce is the cornerstone of any successful organization. Our journey began with a deep exploration into the Method of Loci, a scientifically proven memory technique that uses spatial relationships to enhance recall. We saw its power in accelerating learning and knew it could be applied on a larger, more impactful scale.

This insight led to our evolution from a research-driven concept to a provider of immersive, digital twin solutions. We now specialize in transforming complex training programs into intuitive, spatial experiences, delivered through a joint venture with MPEmbed. The name Project Loci reflects our ongoing mission—a collaborative and ongoing effort to merge advanced cognitive science with cutting-edge technology to create solutions that deliver tangible business results.

Our Science-Backed Approach

Our solutions are grounded in rigorous, science-based evidence. We leverage the Method of Loci, which involves users visualizing vivid, memorable images placed along a familiar path. This technique is especially useful in high-pressure settings when reinforced through repetition and integrates other proven memory techniques: •Dual-Coding Theory: Information is encoded in both verbal and visual forms, creating two pathways for retrieval (visual and verbal encoding). •Context-Dependent Memory: Recall is enhanced when the environment at retrieval matches the environment present during learning, a strong effect particularly when other cues are weak

• Pillar 1: Research Database & Meta-Analysis – We maintain an active, centralized research database to systematically organize and access peer-reviewed studies, pilot data, and case studies relevant to spatial learning, digital twin applications, and workplace training. This serves as an internal knowledge hub and demonstrates to partners that our models are effective and scientifically validated.
• Pillar 2: Pilot Study Design – We design pilot studies to provide proof-of-concept validation for our Method of Loci integration into digital twin environments, demonstrating measurable improvements in memory recall and knowledge retention in real-world settings.
• Pillar 3: Use-Case Integration & Contract Deployment – We apply these research-backed methods to real client projects through customized digital twins, ensuring solutions are grounded in MoL theory and tailored to specific vertical needs